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33號白日夢 Daydream No.33

臺灣國際企業識別設計獎|Taiwan International CI Design Award

D類:活動識別|Type D:Event Identity

全場大獎|Grand Price

作品|Work:33號白日夢 Daydream No.33

設計師|Designer:Daydream No.33—温承宇 Wen Cheng Yu、趙敏君 Zhao Min Jun

國家/地區|Country/Region:台灣 Taiwan

作品說明|Description:

事實上我們相信,透過自身專業,搭建特殊族群與大眾溝通的管道,並產生比以往更深刻、感性的交流,是當今時代背負的使命。因此我們提出將「策展」概念導入公益藝術展。展覽主視覺和指標系統中,部分文字及圖形來自泛自閉症者、失智症者雙手,我們則細心整理這些真誠的創作和觸動內心的故事。 海報上的奇幻動物延伸自創作者作品,透過3D建模搭配透明材使用,使作品像是融於風景中,象徵淡化民眾和特殊族群,以及現實和虛擬間的界線。 收錄多名觀展者真摯留言的彩膠專輯為本展作品集、3D眼鏡造型的DM、三原色識別證;許多既定形式皆超乎想像,白日夢創造了一切可能。

We proposed to bring the “exhibition curation” concept to public-welfare exhibitions - Part of the words and graphics displayed in the main visual and sign system of the exhibition were the handiwork of autistic and dementia patients. Our job was to carefully curate their works and stories that had deeply touched us. The prototype of the animals on the poster came from these art creators who used 3D modeling coupled with transparent materials to make the poster appear blended into the scenery. This symbolizes the blurring of boundaries between the general public and people with special needs, as well as between reality and illusion. Flyers in the shape of 3D glasses, identification cards made based on the three primary colors, color vinyl records containing words of encouragement from the visitors that double as the portfolio gifted to the art creators—pre-existing art formats were no longer. The daydream has unleashed all possibilities.