臺灣國際企業識別設計獎｜Taiwan International CI Design Award

C類：企業識別｜Type C：Corporate Identity

優選｜Distinction

作品｜Work：BET SLUMBUR Earplugs

設計師｜Designer：胡恩明 Hu Enming，林穎 Lam Wing

國家/地區｜Country/Region：中國大陸 China

作品說明｜Description：

BET SLUMBUR是一款專注於適耳降噪的耳塞產品，特色在於能線性過濾環境中不同頻段的噪音，實現真正「降噪效果」。品牌以海外市場受眾為基礎，品牌視覺系統構建，僅保留三劃逐漸趨弱的橫線－其意義直接簡潔僅僅表達噪音的降低，找回內心的寧靜。此視覺系統作用於品牌整體的一致性之餘，同時保留其操作的彈性。

BET SLUMBUR is a pair of earplugs focused on comfortable noise reduction, characterized by its ability to linearly filter different frequency bands of ambient noise, achieving true "noise reduction effect." The brand targets an overseas market audience, and its visual system is built around a simple concept: three gradually weakening horizontal lines. This design directly and concisely represents the reduction of noise, aiming to restore inner peace. The visual system not only maintains overall brand consistency but also allows for operational flexibility.